Instagram stoner statistics
1.1.22 billion people use Instagram each month
In case it’s not clear Instagram is veritably, veritably popular. That’s still only partial as numerous people as Facebook and Youtube each have logging in each month, still.
2. 18 to 34 time pasts make up the biggest share of Instagram’s followership
This crucial demographic accounts for about 60 of Instagram’s followership.
3. Instagram is Gen Z’s favorite social platform
Global internet druggies progressed 16 to 24 prefer Instagram to other social platforms yep, indeed ranking it aboveTikTok.However, Insta is supposedly the place to be, If that’s an age cohort you ’re looking to reach.
4. Gen X males are the fastest growing Instagram followership
Last time, the number of 55 to 64 time old males using Instagram grew by63.6. So, yes, it’s a place where the kiddies are hanging out, but do n’t reduction the fact that you can find other generations represented then too.
5. Instagram’s followership is resolve enough unevenly between males and ladies
Unfortunately, we do n’t have any stats at this point on druggies who fall outside of the gender binary, but according to what Facebook’s reporting tools can tell us, Instagram’s followership tone- identifies as50.8 womanish and49.2 joker.
6. India has the most Instagram druggies in the world
This is a great memorial that Instagram offers access to a global followership, with 201 million druggies logging in from India( followed by theU.S. at 157 million). In the third place spot, you ’ll find Brazillians, with 114 million druggies, followed by Indonesia and Russia.
This is important information when allowing about how to define your target followership on Instagram, and what kind of content to produce.
7. India is also Instagram’s swift- growing request
adding its followership by 16 quarter-over-quarter, India is the fastest growing region for Instagram presently. If this is a request your brand is looking to target congrats! Now you know exactly where to find ‘ em.
8. 5 ofU.S children under 11 use Instagram
That’s despite Instagram stoner guidelines that bear druggies to be 13 times old before they can produce an account. Among kiddies progressed 9 to 11, 11 use Instagram.
9. 14 ofU.S. grown-ups have noway heard of Instagram
Keep in mind that while Instagram does have a huge reach in theU.S., it doesn't reach everyone. That’s why understanding your followership is so important.
10. Instagram saw17.0 stoner growth in Western Europe in 2020
The region will end 2020 with132.8 million druggies, eMarketer predicts. That’s an increase of19.3 million druggies since 2018.
Before the epidemic, eMarketer had prognosticated only5.2 growth for the region. They revised their estimate overhead twice this time.
11. The country with the loftiest Instagram chance reach is Brunei
Brunei might not have the most Instagram druggies, but it's the country where Instagram reaches the loftiest chance of the population 92, to be precise.
Rounding out the top five countries with the loftiest chance reach are
Guam 79
Cayman islets 78
Kazakhstan 76
Iceland 75
Still, Instagram could be an especially effective platform for both organic content and paid Instagram posts, If you ’re marketing to people in these countries.